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Attendee Demographics

Exhibiting at DeckExpo is your once-a-year opportunity to gain new sales, leads and build relationships with qualified attendees:

83% of attendees make or influence purchasing decisions 

1 in 4 attending companies have an annual revenue between $5 million and $20 million
         
79%
of attendees come to the show specifically to find new suppliers, manufacturers or products

65% of DeckExpo attendees are Deck Builders, Dealers or Retailers

64% of attendees have been in business for over 10 years


 

Who Attends:
35% Deck Builders 
30% Dealers / Distributors / Retailers 
14% Residential Remodelers 
6% Engineer / Inspector / Public Agency 
3% Builders / Custom Builders
3% Architects / Designers 
2%    Subcontractors 
1% Commercial Remodelers 
 
Annual Revenue:
14% Over $20,000,000
5% $10,000,000 - $19,999,999
7% $5,000,000 - $9,999,999 
10% $2,500,000 - $4,999,999
19% $1,000,000 - $2,499,999
14% $500,000 - $999,999
31%    Under $500,000

Future Outlook:

94% of attendees surveyed following the 2011 event said
they are likely to attend future events

91% of attendees surveyed following the 2011 event expect the residential improvement market to improve or remain the same over the next 12 months

Years in Business:
64% Over 10 Years
20% 6 - 10 Years
16% 5 Years or Less

Geographic Reach:

Professionals in attendance represent 49 United States and 19 countries from around the globe
Source: 2011 Registration Reports and Post-Show Survey


 

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