Exhibiting at DeckExpo is your once-a-year opportunity to gain new sales, leads and build relationships with qualified attendees who are in decision-making positions with significant buying power:
|
81% of attendees make or influence purchasing decisions
68% of attendees come to the show specifically for the Exhibit Hall
66% of DeckExpo attendees are Deck Builders, Dealers or Retailers
61% of attendees have been in business for over 10 years
47% of attendees surveyed spend $100,000 or more per year on project materials
Future Attendance:
96% of attendees surveyed following the 2012 event said they are likely to attend future events
- 66% of the same group stated they would likely bring at least one colleague (project manager or tradesman) with them
|
Primary Occupation:
|
36% |
Deck Builders (Residential & Commercial) |
|
30% |
Dealers / Distributors / Retailers |
|
14% |
Residential Remodelers |
|
4% |
Architects / Designers |
|
3% |
Builders / Custom Builders |
|
2% |
Engineer / Inspector / Public Agency |
|
2% |
Subcontractors |
|
1% |
Commercial Remodelers | |
Job Title:
|
51% |
Owner / President / Executive |
|
19% |
Manager |
|
19% |
Sales / Marketing |
|
6% |
Supervisor / Job Foreman |
|
5% |
Field Crew |
|
1% |
Non-construction Personnel |
|
Age Range:
|
1% |
Under 21 |
42% |
35 - 49 |
4% |
65+ |
|
20% |
21 - 34 |
33% |
50 - 64 |
|
| |
Top Attending States:
|
1. Maryland |
11. Florida |
|
2. Pennsylvania |
12. Texas |
|
3. Virginia |
13. Delaware |
|
4. New Jersey |
14. Georgia |
|
5. Ohio |
15. Minnesota |
|
6. New York |
16. Massachusetts |
|
7. Michigan |
17. Wisconsin |
|
8. Illinois |
18. California |
|
9. District of Columbia |
19. Connecticut |
|
10. North Carolina |
20. Indiana |
|
Annual Sales Volume:
|
23% |
Over $20,000,000 |
|
8% |
$10,000,000 - $19,999,999 |
|
7% |
$5,000,000 - $9,999,999 |
|
9% |
$2,500,000 - $4,999,999 |
|
18% |
$1,000,000 - $2,499,999 |
|
11% |
$500,000 - $999,999 |
|
25% |
Under $500,000 |
Years in Business:
|
61% |
Over 10 Years |
|
23% |
6 - 10 Years |
|
16% |
5 Years or Less | |
Geographic Reach:
Professionals in attendance represent 49 United States and 18 countries from around the globe |
Source: 2012 DeckExpo Registration Reports and Post-Show Survey
Tom Dobson, Account Executive (Companies A-K)
Sean Greeley, Account Executive (Companies L-Z)
Kelly Gutermuth, Senior Account Manager - Live Demos and Sponsorships
Bob Martin, Online Sponsorship/Digital
